Eniro AB opt-out
uppdatera.eniro.se How to remove yourself from Eniro AB
Also known as Eniro Group AB, Eniro Sverige AB
Eniro is a Swedish directory and people-search site. The quickest way off it is its own update tool at uppdatera.eniro.se/person, which asks you to log in with BankID. The formal erasure route is a PDF form that needs an ID copy, or an email to privacy.se@eniro.com.
- Serus data
- On average, Serus sends about 184 removal requests per person, 89% of them to data brokers, so expect Eniro AB to be one of many.
- Opt-out page
- uppdatera.eniro.se
- Method
- Account settings, Email
- Privacy email
- privacy.se@eniro.com
- What you need
- Photo ID
- Cost
- Free
- Last updated
Eniro AB doesn't say how long removal takes. Under California law, a business has 45 days to act on a deletion request (15 business days for an opt-out of sale).
Reviewed by Anthon Wansland
Head of Product & Co-Founder
Serus is a privacy company with paid tools to find and remove your personal data. This guide shows the free way to do it yourself.
How to opt out of Eniro AB
- 1
Start with Eniro's update tool
Go to uppdatera.eniro.se/person, find your name and log in with BankID. Eniro says the tool is free and lets you see, change or delete the details it shows about you.
- 2
Handle phone numbers separately
If a number comes from your mobile operator, Eniro says the operator has to withdraw it. Contact the operator, not Eniro.
- 3
Send a formal erasure request if the tool isn't enough
Fill in Eniro's right-to-be-forgotten form (a PDF) and attach the ID copy it asks for, or write to privacy.se@eniro.com. The controller named is Eniro Group AB.
- 4
Re-check later
Search your name on eniro.se after a few weeks, then again after a few months.
Watch out for
- Eniro may refuse a deletion request and cite its right to publish, which Swedish directory sites often rely on. Having your listing hidden is the more realistic outcome.
- The formal route needs a copy of your ID and the self-service tool needs BankID. If you have neither, Eniro describes no route for you.
Sources checked: eniro.se, uppdatera.eniro.se, static5.eniro.com
Last verified against the official page:
What Eniro AB holds about you
- Full name and aliases
- Current address
- Phone numbers
What Eniro AB is known to collect, not a check of your listing.
Does it come back?
Eniro doesn't publish a relisting policy, and Swedish privacy guides suggest repeating the removal after some time. Search your name now and then.
Your rights
Eniro Group AB is the named controller and works under the GDPR. Swedish directory sites often hold a publishing certificate, which limits the right to erasure.
European Union: GDPR. You have the right to have your personal data erased and to object to its use for direct marketing. Companies must respond within one month, and you can complain to your national data protection authority if they don't. Read the full guide.
General information, not legal advice.
Frequently asked
How do I remove my number from Eniro?
Use uppdatera.eniro.se/person with BankID. If the number comes from your mobile operator, Eniro says to contact the operator.
Is there an email address for privacy requests?
Yes, privacy.se@eniro.com.
Does Eniro need proof of identity?
Its formal erasure form is a PDF that asks for an ID copy. The update tool uses BankID.
Can Eniro refuse to delete me?
It can cite publishing rights. Ask for your listing to be hidden if deletion is refused.
Related guide How to delete yourself and your information from the internet 
Something changed? If these steps no longer match the Eniro AB opt-out, tell us and we'll re-check it.
What changed
- Text rewritten in plainer language; no change to the removal steps.
